Chinacake wins an exciting new commission with the Design Council to produce a series of eight films on a variety of design disciplines.

Check out the first film on UX Design:

“UX designers really try to do two things,” says Steve ‘Buzz’ Pearce, Design Director at Skype. “One is to look at the entire holistic solution but at the same time find the absolute core and essence.  We call that the soul of the product.”

Watch the film

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